ABOUT ME

Hi, I’m Wendy Raymond — a Certified Cicerone®, data-driven operations expert, and your go-to guide for navigating the regulatory jungle of the alcohol industry.

After more than a decade working in marketing, operations, and analytics for CPG brands and distributors, I founded Taps and Snaps to help breweries, distilleries, and beverage producers cut through the red tape and get their products to market — faster, smarter, and fully compliant.

I specialize in:

  • TTB COLAs and Formula Submissions

  • State Label and Brand Registration

  • Regulatory Troubleshooting & Compliance Strategy

  • Product Forecasting and Retail-Ready Sell Sheets

Whether you're launching a new SKU, updating labels, or trying to figure out what the TTB means by “distinctive class designation,” I’m here to translate bureaucratic jargon into action steps — and maybe crack a smile along the way.

My motto?
Stay Compliant. Stay Focused. Keep Brewing.

Let’s make compliance less intimidating (and a lot more efficient). Contact me here to set up a free 30-minute consult.